( Loading )
djitugo · loading next page
( Case · Fitness · 2024 )
Studio identity + community-first social grew membership 2.7×.
( The brief )
A boutique fitness studio launching a second location and needing a brand that scaled with new programming.
Outcomes
( Challenge )
First location relied on word-of-mouth and founder presence. Second location needed a system that could attract members without the founder running social personally.
( Approach )